Pinterest is a popular social media platform that is often associated with women and their interests in home decor, fashion, and cooking. However, recent data suggests that men are also using Pinterest more than people might think.
A study conducted in 2021 showed that the number of male Pinterest users has increased by 40% in the past two years. Additionally, male Pinterest users tend to engage with a variety of content, including home improvement, travel, and fitness, among others. The platform has also become a popular tool for men to plan and organize their personal and professional lives.
Moreover, it’s not just casual users either, as more and more businesses are realizing the potential of Pinterest as a marketing tool. As a result, the number of male marketers and business owners using Pinterest to reach their target audience has also increased significantly.
